IAEE Exhibitions and Events Mean Business www.iaee.com/chapters


Virtual Lunch & Learn Webinar - March 2021 - Navigating the Evolving B2B Exhibitions Industry

Virtual Lunch & Learn Webinar - March 2021 - Navigating the Evolving B2B Exhibitions Industry:
Where We Are Today, Considerations for 2021 and What’s Next for 2022

Program Description

March 13 will mark the one-year anniversary of the National State of Emergency Declaration for COVID-19 which prompted a precipitous halt of live events. The industry immediately flipped into a range of defensive moves to maintain engagement with communities served via digital activities, as well as efforts to maintain cash flow to keep organizations afloat.

There is hope in today’s event marketplace, signs there is light at the end of the tunnel. Though how close is the face-to-face industry to that moment of reopening? Which events are apt to open first, and what is the most likely timing?

What factors do organizers need to keep in mind as they ruminate the decision to cancel, postpone, reimagine, or stay the course with their 2021 schedule? Should digital be considered as an alternative, a value-add, or thought of in another way?

This fast-moving session will highlight key trends from CEIR’s latest COVID Impact and Recovery Tracker Survey with US B2B exhibition organizers and the Global Virtual Event Trends Series documenting what is typically included in today’s virtual events, participation rates and financial outcomes.

Leading the discussion will be Nancy Drapeau, PRC, Vice President of Research with Center for Exhibition Industry Research (CEIR). CEIR’s mission is to conduct objective research, monitoring trends in the B2B exhibition industry.

You will learn …

  • Where the US B2B exhibition industry is today
  • The positioning of digital in the event mix now and outlook for 2022
  • Forecast outlook for the industry through 2022 – factors to monitor in the fast-changing business environment
  • Considerations for strategic planning moving forward



Nancy Drapeau
Vice President of Research



Community Outreach

2021 Local Charity - United Community


Fairfax Country is one of the wealthiest counties in the US, yet there are many families struggling to make ends meet.

United Community envisions a community where everyone thrives. United Community empowers our neighbors in need to transform their lives through wrap-around programs and services that support children, youth, and families in southeastern Fairfax County. For nearly 50 years, United Community has been advocating for, supporting, and serving low-income residents in Northern Virginia. Learn more at unitedcommunity.org.

Help those in need in our local community by donating much needed winter clothes and food items

2021 National Charity - Michael J. Fox Foundation


The IAEE DC 2021 Board has selected the Michael J. Fox Foundation as it 2021 Charity organization. Funds collected from the 2021 Lunch Programs 50/50 raffle will be donated to the foundation. In addition, program individuals will be able to donate during the registration process for each program.

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Sponsorships are available


Virtual Event


June 21, 2024
9:00 AM - 10:00 AM


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