CEM: Consumer Show Management
Consumer Show Management
Consumer (public) shows are exhibitions and events in which companies in a specific industry can showcase and demonstrate their latest products, services and activities to public consumers. Consumer show organizers must possess a working knowledge of the activities and functions related to consumer shows and master the skills to address this different set of logistics than those related solely to the management of a private tradeshow or event. This program provides attendees with the skills necessary to effectively produce a successful consumer show.